DEVELOPING CONCEPTS AND PRODUCTS
Loop Company assists companies and public organizations in developing new products and concepts.
Our clients may inhabit completely different worlds and have different needs – from Tivoli Karolinelund, a small local amusement park, over up-and-coming businesses like Seas-nve to large public organizations like Odense University Hospital and major Danish companies like KiMS.
The process involves your employees and ensures that methods and tools are firmly anchored throughout the organization.
Using ethnographic research we gather vital insight on your customers and users, non-users and super users. This knowledge is compared with trends, competitor analyses and market data and used to create inspiration for subsequent idea development and conceptualization.
During the process, we use tools for rapid prototyping, and we generate ideas and invite guests with visionary ideas to provide inspiration and new amazing angles. All prototypes are tested with users before the final concepts are selected and fully developed.
The entire process is planned around several phases: research, idea, concept and prototypes. Typically it will span a period of two to three months of close collaboration with your organization.
Contact:
Julie Kjær-Madsen
T.: +45 2170 8381
E: julie@loopcompany.com
